Paid Acquisition
Paid Acquisition for Shopify stores.
Budget in, revenue out, fully measured — with the tracking layer to prove it.
Shopify paid acquisition lives or dies on tracking. iOS attribution gaps and Pixel deduplication issues mean most stores are flying blind on which campaigns actually produce profit. We fix the tracking layer first, then build campaigns against it.
Why this is different for Shopify stores
The specific problems we hear most.
Shopify Stores run paid ads that produce predictable, attributable revenue. These are the patterns we see again and again — and the ones a generic agency engagement doesn't fix.
- 01
iOS attribution loss collapsing your Meta ROAS reporting
- 02
Theme tracking that double-fires purchase events
- 03
Customer LTV that can't be traced back to acquisition source
What you get
Scope of work.
Every paid acquisition engagement for Shopify stores ships with the same baseline. Industry-specific add-ons get scoped in the audit.
- Tracking foundation: GTM, GA4, Meta CAPI, server-side events all reconciled
- Account builds across Google Ads, Meta, LinkedIn, or TikTok depending on fit
- Creative production — static, video, and copy variants tested weekly
- Bid strategy with explicit ROAS targets, not platform defaults
- Weekly optimization cycles with a written report you can forward to leadership
- Quarterly account reviews with what's working, what's not, and where to redeploy budget
How it fits together
The shape of the engagement.
HOW WE RUN PAID
Tracking layer first — then the channels run against the same revenue bar, with weekly creative cycles closing the loop.
What we typically deliver for Shopify stores
Industry-specific outcomes.
Tracking reconciliation across Meta CAPI, Google Enhanced Conversions, and TikTok Events API
Triple Whale or Northbeam set up with server-side post-purchase data
Creative testing cadence that produces 4–6 fresh ad variants per week
Common stack
Tools we work with for Shopify stores.
Not a hard requirement — just where most of our shopify stores engagements land.
- Shopify Plus
- Klaviyo
- Recharge
- Triple Whale
- Stape
Common questions
Answers before you book a call.
- What's the minimum budget you work with?
- $10k/month in ad spend is roughly the floor where we can deliver meaningful results. Below that, you're better off with focused organic content or a single high-intent channel.
- Do you charge a percentage of ad spend?
- No. We charge a flat monthly retainer scoped to the channels and complexity. Percentage-of-spend incentives push agencies to grow your spend, not your ROAS — we don't want that conflict.
- How quickly can we see results?
- Tracking and account setup is the first 2–3 weeks. Initial campaigns run for 2–4 weeks while we gather data. Real optimization signal shows up around week 6–8. Quick-win channels (branded search, retargeting) can produce returns sooner.
Paid Acquisition
Also available for
Ready to get specific?
Free 15-minute audit. We'll look at your current paid acquisition setup, your tracking, and your top three competitors — then send you a written diagnosis with the wins worth chasing first.